Trediz’s Weblog

2007 was not the best year for former “it” girl Lindsay Lohan. The “Mean Girls” star started off the year by checking into Hollywood’s posh rehab facility “Wonderland.”  Lindsay’s quick 30-day stint in “Wonderland” was the least of her worries in 2007. Later that year, Lindsay would check into rehab two more times, once at “Promises” and finally ending up at “Cirque Lodge.”  She was also arrested twice for DUI related charges and cocaine possession.

Amidst all of her personal problems, Lindsay’s professional career and image suffered greatly; the once “Disney-Darling” tarnished her good-girl image and her movies failed to find an audience.  Her 2007 films “Georgia Rule” and “I Know Who Killed Me” basically bombed at the box office and critics panned her performances.  Since checking out of her last rehab stint in October, Lindsay has been laying low and trying to avoid the paparazzi.  At the 2008 Grammy’s, “E! News” host Giuliana Rancic broke exclusive news that R&B star Ne-Yo would be contributing to Lindsay’s upcoming album.  Ne-Yo, who is an affluent singer/songwriter in the music industry, has written hits for Beyonce, Mary J. Blige and Rihanna.  His most popular/successful song to date is Beyonce’s 2007 hit “Irreplaceable.”

I personally think that this is a smart move for Lindsay.  If she has a good album and shows that she is serious about working; this could get her back on the radar.  Lindsay is already a somewhat accomplished singer; her last two albums, “Speak” and “A Little More Personal-Raw” went platinum.  From a PR perspective, working with Ne-Yo could be what Lindsay needs to get her acting career back on track as well.  As I mentioned earlier, if Lindsay can focus on her album and show everyone that she is serious about working, it could pay off for her.  Hollywood studios that are skeptical about working with Lohan would also see that she is actually serious about getting better and working.  This could lead them to take a gamble and feature her in a future movie or television show. 

In order for Lindsay to accomplish this, she would need to actually take her work seriously.  As her publicist, I would urge her give up her old ways and solely focus all of her time and energy into working with Ne-Yo and producing a hit album.  I would encourage her to maybe curb her partying ways and go out maybe once or twice a week, instead of every night.